by Dan McDermott | Feb 11, 2021 | Copywriting, Growth tips
Let me set the scene… It’s a warm summer evening in Vienna. It’s raining, you’ve been walking for hours. You pass a bar with this sign in the window: Do you…. (a) Giggle and keep walking.(b) Stop in your tracks, look for the door, and jump into the bar …? I’ll...
by Pete Boyle | Feb 10, 2021 | Growth tips
I see this topic come up time and time again. A lot of the advice for driving traffic to a new site or brand is wonderfully vague. It’s bullshit ideas and aspirational goals like… Publish better content than the competitionAdd internal linksSecure...
by Pete Boyle | Feb 9, 2021 | Growth tips
I recently got off a call with a startup founder who was going for a second round of funding. At the time of the call he had… Active daily users in the low 4-figuresEmail subscribers in low 5 figuresPast funding of low-mid 6-figuresDecided a new funding round...
by Pete Boyle | Feb 8, 2021 | Growth tips
OK, so I’ve been copywriting for the last 10 years so I, probably, am pretty biased. But if you run a business the most important element of your marketing is your copywriting and messaging. Without doubt. Unclear messaging means the user doesn’t know how...
by Dan McDermott | Feb 8, 2021 | Growth tips
I came across this question on Reddit today: This is a really common problem with entrepreneurs and creatives of all types. While you’re in “building” mode, it can be really easy to get sorta lost. It can feel like: You’ll never finish.Your product...
by Pete Boyle | Feb 7, 2021 | Growth tips
Here’s the scoop. It’s Sunday. And I was a little bored so decided to look into funny marketing strategies. The number of search results for this is huge. And honestly, most aren’t the kind of things I’m looking fior. Most were simple...
